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Red Pyramid and Other Stories: Vladimir Sorokin Red Pyramid and Other Stories
Vladimir Sorokin; Translated by Max Lawton; Introduction by Will Self
R528 R430 Discovery Miles 4 300 Save R98 (19%) Ships in 9 - 15 working days
Reports from the Deep End (Paperback): Maxim Jakubowski, Rick McGrath Reports from the Deep End (Paperback)
Maxim Jakubowski, Rick McGrath; Will Self, Iain Sinclair, Christopher Fowler, …
R631 R516 Discovery Miles 5 160 Save R115 (18%) Ships in 9 - 15 working days

Few authors are so iconic that their name is an adjective – Ballard is one of them. Master of both literary and science fiction, his classic novels such as Empire of the Sun, Crash and Cocaine Nights show a world out of joint, a bewildering and strange place. Alongside the classic dystopias of The Drowned World and High Rise, his legacy shaped the future of literature. This collection gathers today’s greatest literary and science fiction authors to pay tribute to the creator of Balllardian worlds we live in today. Featuring: • Chris Beckett • Alexandra Benedict • Pat Cadigan • Adrian Cole • Ramsey Campbell • Paul Di Filippo • Christopher Fowler • Jeff Noon • David Gordon • James Grady • Preston Grassmann • Andrew Hook • Samantha Lee Howe • Rhys Hughes • Maxim Jakubowski • Hanna Jameson • Toby Litt • James Lovegrove • Nick Mamatas • Barry Malzberg • Michael Moorcock • Rick McGrath • Adrian McKinty • Geoff Nicholson • Christine Poulson • David Quantick • Adam Roberts • George Sandison • Will Self • Iain Sinclair • Lavie Tidhar A first of its kind anthology, collecting tales of humanity’s uncanny and uneasy clash with the future, and the distorted psychological spaces hidden in empires of concrete.

Autobiografia de un Yogui (English, Spanish, Paperback): Self-Realization Fellowship Autobiografia de un Yogui (English, Spanish, Paperback)
Self-Realization Fellowship; Yogananda; Contributions by W.Y. Evans-Wentz
R336 R308 Discovery Miles 3 080 Save R28 (8%) Ships in 10 - 15 working days

New revised and expanded Spanish editions. The definitive introduction to the science and philosophy of yoga meditation. Self-Realization Fellowship's editions of Autobiography of a Yogi have sold several million copies since first published in 1946. This life-transforming book opens the mind and heart to the spiritual possibilities that exist everywhere and in everything. It reads like an adventure story while answering questions about religion, God, existence, yoga, higher consciousness, and the challenges of daily spiritual living. It is a book for people of all faiths; anyone yearning to know what life is truly all about. Self-Realization Fellowship's editions, and none others, incorporate all of the author's wishes for the final text, which include extensive material added after the first edition was published and a final chapter on the closing years of his life.

Crafting Wood Logic Puzzles - 18 Three-dimensional Games for the Hands and Mind (Paperback): Charlie Self Crafting Wood Logic Puzzles - 18 Three-dimensional Games for the Hands and Mind (Paperback)
Charlie Self; As told to Tom Lensch
R581 R494 Discovery Miles 4 940 Save R87 (15%) Ships in 10 - 15 working days

For centuries logic puzzles have entertained, inspired an educated kids of all ages Studies have shown that these engaging 'brain teasers' provide unsurpassed benefits to the body and mind, increasing manual dexterity, mathematical abilities and overall intellectual agility. "Crafting Wood Logic Puzzles" provides plans and instructions for crafting 18 of the most popular manual puzzles. Projects range from traditional 'out together / take apart' games like pentominoes and soma cubes to more sophisticated 'unlocking' head-scratchers, such as the Burr and Heart Box puzzles. Readers will also learn specialised cutting, drilling, sanding, gluing and finishing techniques that make crafting wooden puzzles possible.

May Bell's Daughter - Overcoming Personal Tragedy with God's Strength and a Mother's Love (Paperback): Eva... May Bell's Daughter - Overcoming Personal Tragedy with God's Strength and a Mother's Love (Paperback)
Eva Whittington Self
R342 R255 Discovery Miles 2 550 Save R87 (25%) Ships in 12 - 17 working days

Driving on a dark, snowy road, 17-year-old Eva Whittington's car suddenly fishtailed on an icy patch, careened through the guardrail, and flipped over twice. Hurtled into the back of the car, Eva noticed her legs splayed awkwardly on the seat―legs, she would later learn, that would never again walk.

Coming to grips with life in a wheelchair was heartrending. Broken in body and spirit, Eva struggled to make sense of her life, to find hope for her future. "Why, God, why?" she screamed heavenward. "What did I do to deserve this?"

Though no answer came then, God had blessed Eva with a mother named May Bell, who loved the Lord, heart and soul. In the months following the accident, Eva began to seek the One who so richly dwelt in her mother. As she read her Bible and prayed, pouring out all of her despair, something changed. She began to hope.

Today, Eva's story of overcoming tragedy to find purpose and joy in life is an inspiration to all. An energetic wife, mother of two preschoolers, and nationwide speaker at events such as Focus on the Family's Renewing The Heart conferences, she shares how God's strength sustains in times of trouble. Read Eva's story and grab hold of her infectious joy and hope―and let the Lord begin a new work in you, whatever circumstances you may face.

Rajarsi Janakananda (James J. Lynn) - A Great Western Yogi (Paperback, 5th ed.): Self-Realization Fellowship Rajarsi Janakananda (James J. Lynn) - A Great Western Yogi (Paperback, 5th ed.)
Self-Realization Fellowship
R428 R354 Discovery Miles 3 540 Save R74 (17%) Ships in 10 - 15 working days
Why Read - Selected Writings 2001-2021 (Hardcover): Will Self Why Read - Selected Writings 2001-2021 (Hardcover)
Will Self
R720 R603 Discovery Miles 6 030 Save R117 (16%) Ships in 10 - 15 working days

From the Booker-shortlisted author of Umbrella, a world-girdling collection of writings inspired by a life lived in and for literatureFrom one of the most unusual and distinctive writers working today, dubbed "the most daring and delightful novelist of his generation" by the Guardian, Will Self's Why Read is a cornucopia of thoughtful and brilliantly witty essays on writing and literature.Self takes us with him: from the foibles of his typewriter repairman to the irradiated exclusion zone of Chernobyl, to the Australian outback, and to literary forms past and future. With his characteristic intellectual brio, Self aims his inimitable eye at titans of literature like Woolf, Kafka, Orwell, and Conrad. He writes movingly on W.G. Sebald's childhood in Germany and provocatively describes the elevation of William S. Burroughs's Junky from shocking pulp novel to beloved cult classic. Self also expands on his regular column in Literary Hub to ask readers, how, what, and ultimately why we should read in an ever-changing world. Whether he is writing on the rise of the bookshelf as an item of furniture in the nineteenth century or on the impossibility of Googling his own name in a world lived online, Self's trademark intoxicating prose and mordant, energetic humor infuse every piece.A book that examines how the human stream of consciousness flows into and out of literature, Why Read will satisfy both old and new readers of this icon of contemporary literature.

Engaging Families in Higher Education - Lessons Learned and Best Practices (Paperback): Christine Self, Elizabeth Massengale,... Engaging Families in Higher Education - Lessons Learned and Best Practices (Paperback)
Christine Self, Elizabeth Massengale, Amy Murphy
R1,057 Discovery Miles 10 570 Ships in 9 - 15 working days

In today's colleges and universities, parents and families are increasingly important as partners to support students in enrolling and navigating the college experience. Tailored to higher education professionals who work with the families of college students, this book provides a solid foundation for establishing or enhancing parent and family initiatives across the institution and how to partner with families to foster student success. The chapter authors, seasoned professionals working in higher education, share best practices and relevant research related to partnering with families and addressing challenges that come with engaging families. Chapters also explore ways to make parent and family programming accessible for first generation families and families from underrepresented groups who may often feel left out of traditional activities, programs, and services. Chapters feature "Voices from the Field" sharing best practices as well as "Tough Talks" breaking down some of the more difficult interactions between families and students and staff. This book is a valuable resource to higher education and student affairs professionals seeking to strengthen their work with families in order to better support student success in college.

The Fire Within (Paperback): Pierre Drieu La Rochelle The Fire Within (Paperback)
Pierre Drieu La Rochelle; Translated by Richard Howard; Introduction by Will Self
R469 R383 Discovery Miles 3 830 Save R86 (18%) Ships in 9 - 15 working days
ISE Vector Mechanics for Engineers: Dynamics (Paperback, 12th edition): Ferdinand Beer, E Johnston, Phillip J. Cornwell, Brian... ISE Vector Mechanics for Engineers: Dynamics (Paperback, 12th edition)
Ferdinand Beer, E Johnston, Phillip J. Cornwell, Brian Self
R1,809 Discovery Miles 18 090 Ships in 12 - 17 working days

A primary objective in a first course in mechanics is to help develop a student's ability first to analyze problems in a simple and logical manner, and then to apply basic principles to their solutions. A strong conceptual understanding of these basic mechanics principles is essential for successfully solving mechanics problems. This edition of Vector Mechanics for Engineers will help instructors achieve these goals. Continuing in the spirit of its successful previous editions, this edition provides conceptually accurate and thorough coverage together with a significant refreshment of the exercise sets and online delivery of homework problems to your students. The 12th edition has new case studies and enhancements in the text and in Connect. The hallmark of the Beer-Johnston series has been the problem sets.This edition is no different. Over 650 of the homework problems in the text are new or revised. One of the characteristics of the approach used in this book is that mechanics of particles is clearly separated from the mechanics of rigid bodies. This approach makes it possible to consider simple practical applications at an early stage and to postpone the introduction of the more difficult concepts. Additionally, Connect has over 100 Free-Body Diagram Tool Problems and Process-Oriented Problems. McGraw-Hill's Connect, is also available. Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, how they need it, so that class time is more effective. Connect allows the professor to assign homework, quizzes, and tests easily and automatically grades and records the scores of the student's work. Problems are randomized to prevent sharing of answers an may also have a "multi-step solution" which helps move the students' learning along if they experience difficulty.

Small Signal Audio Design (4th edition): Douglas Self Small Signal Audio Design (4th edition)
Douglas Self
R2,415 Discovery Miles 24 150 Ships in 9 - 15 working days

Small Signal Audio Design is a highly practical handbook providing an extensive repertoire of circuits that can be assembled to make almost any type of audio system. This fully revised fourth edition offers wholly new content on internally balanced audio design, electret microphones, emitter-follower stability, microphony in capacitors, and much, much more. This book continues the engaging prose style familiar to readers, as you learn why mercury-filled cables are not a good idea, the pitfalls of plating gold on copper, and what quotes from Star Trek have to do with PCB design. Learn how to: make amplifiers with apparently impossibly low noise design discrete circuitry that can handle enormous signals with vanishingly low distortion transform the performance of low-cost-opamps build active filters with very low noise and distortion, while saving money on expensive capacitors make incredibly accurate volume controls make a huge variety of audio equalisers make magnetic cartridge preamplifiers that have noise so low it is limited by basic physics, by using load synthesis sum, switch, clip, compress, and route audio signals build simple but ultra-low noise power supplies be confident that phase perception is not an issue Including all the crucial theory, but with minimal mathematics, Small Signal Audio Design is the must-have companion for anyone studying, researching, or working in audio engineering and audio electronics.

Making British Defence Policy - Continuity and Change (Paperback): Robert Self Making British Defence Policy - Continuity and Change (Paperback)
Robert Self
R1,189 Discovery Miles 11 890 Ships in 9 - 15 working days

- fills a gap in the literature on how defence policy is made in contemporary Britain - focuses on the mechanics of policy making, by looking at a wide variety of policy actors, from cabinet ministers to mass media and public opinion - follows the Westminster model, which is the best fit for the centralised nature of defence policy formation - author is an experienced and well-known scholar of British policymaking

Why Read - Selected Writings 2001 – 2021 (Main): Will Self Why Read - Selected Writings 2001 – 2021 (Main)
Will Self
R286 Discovery Miles 2 860 Ships in 12 - 17 working days

'Will Self may not be the last modernist at work but at the moment he's the most fascinating of the tradition's torch bearers.' New York From one of the most unusual and distinctive writers working today, dubbed 'the most daring and delightful novelist of his generation' by the Guardian, Will Self's Why Read is a cornucopia of thoughtful and brilliantly witty essays on writing and literature. Self takes us with him: from the foibles of his typewriter repairman to the irradiated exclusion zone of Chernobyl, to the Australian outback and to literary forms past and future. With his characteristic intellectual brio, Self aims his inimitable eye at titans of literature like Woolf, Kafka, Orwell and Conrad. He writes movingly on W.G. Sebald's childhood in Germany and provocatively describes the elevation of William S. Burroughs's Junky from shocking pulp novel to beloved cult classic. Self also expands on his regular column in Literary Hub to ask readers how, what and ultimately why we should read in an ever-changing world. Whether he is writing on the rise of the bookshelf as an item of furniture in the nineteenth century or on the impossibility of Googling his own name in a world lived online, Self's trademark intoxicating prose and mordant, energetic humour infuse every piece.

Political Theories of Modern Government (Routledge Revivals) - Its Role and Reform (Hardcover): Peter Self Political Theories of Modern Government (Routledge Revivals) - Its Role and Reform (Hardcover)
Peter Self
R4,295 Discovery Miles 42 950 Ships in 12 - 17 working days

This reissued work, originally published in 1985, is a uniquely broad and original survey of theories and beliefs about the growth, behaviour, performance and reform of the governments of modern Western democracies. After analysing the external pressures which have shaped modern governments, the author examines four different schools of political thought which seek to explain the behaviour and performance of governments, and which offer different remedies for the pluralism, corporatism and bureaucracy.

To examine and test these general theories, the author looks closely at how governments actually work. The book is illustrated with examples drawn from various Western societies. The final chapters present the authora (TM)s own conclusion about the future role of government, the limits of market philosophy, the future of politics, and the principles and problems of institutional reform.

The State and the Farmer (Hardcover): Peter Self, Herbert J. Storing The State and the Farmer (Hardcover)
Peter Self, Herbert J. Storing
R2,503 Discovery Miles 25 030 Ships in 12 - 17 working days

Originally published in 1987, this book is written primarily for planners, public administrators and project managers in countries or international agencies considering a development strategy in which agribusiness and rural enterprise projects are viewed as a desirable policy instrument for generating employment and income. It makes available the background and methodology of project analysis so that agribusiness and rural enterprise project can be designed, implemented and reviewed effectively in a wide range of circumstances. It outlines how to establish objectively the potential and limitations of agribusiness and rural enterprise projects; provides guidelines for deciding whether a project can be effective; considers the policy issues relating to such projects and suggests techniques for judging project performance.

VECTOR MECHANICS FOR ENGINEERS: DYNAMICS, SI (Paperback, 12th edition): Ferdinand Beer, E Johnston, Phillip Cornwell, Brian Self VECTOR MECHANICS FOR ENGINEERS: DYNAMICS, SI (Paperback, 12th edition)
Ferdinand Beer, E Johnston, Phillip Cornwell, Brian Self
R2,076 Discovery Miles 20 760 Ships in 12 - 17 working days

A primary objective in a first course in mechanics is to help develop a student's ability first to analyze problems in a simple and logical manner, and then to apply basic principles to their solutions. A strong conceptual understanding of these basic mechanics principles is essential for successfully solving mechanics problems. This edition of Vector Mechanics for Engineers will help instructors achieve these goals. Continuing in the spirit of its successful previous editions, this edition provides conceptually accurate and thorough coverage together with a significant refreshment of the exercise sets and online delivery of homework problems to your students. The 12th edition has new case studies and enhancements in the text and in Connect. The hallmark of the Beer-Johnston series has been the problem sets.This edition is no different. Over 650 of the homework problems in the text are new or revised. One of the characteristics of the approach used in this book is that mechanics of particles is clearly separated from the mechanics of rigid bodies. This approach makes it possible to consider simple practical applications at an early stage and to postpone the introduction of the more difficult concepts. Additionally, Connect has over 100 Free-Body Diagram Tool Problems and Process-Oriented Problems. McGraw-Hill's Connect, is also available. Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, how they need it, so that class time is more effective. Connect allows the professor to assign homework, quizzes, and tests easily and automatically grades and records the scores of the student's work. Problems are randomized to prevent sharing of answers an may also have a "multi-step solution" which helps move the students' learning along if they experience difficulty.

Marketing Communications for Local Nonprofit Organizations - Targets and Tools (Paperback): Teri Kline Henley, Donald Self,... Marketing Communications for Local Nonprofit Organizations - Targets and Tools (Paperback)
Teri Kline Henley, Donald Self, Walter W. Wymer Jr
R1,565 R1,267 Discovery Miles 12 670 Save R298 (19%) Ships in 12 - 17 working days

Help your nonprofit organization keep up with the competition!As the competition for funding among nonprofit organizations becomes more intense, so does the need to develop survival strategies that focus limited resources in the most effective ways. Marketing Communications for Local Nonprofit Organizations: Targets and Tools presents proven methods for effectively reaching the target markets essential to your organization's future. This practical guidebook is divided into two easy-to-use sections: "Targets" details how to develop employees and volunteers, form alliances with for-profit organizations, and develop social entrepreneurship programs; "Tools" explains how to make maximum use of communications and media (advertising, direct marketing, public relations), fundraising, and Internet and e-commerce potential.Marketing Communications for Local Nonprofit Organizations: Targets and Tools also provides expert guidance on: multimedia marketing, including Web conferencing event planning and promotion branding and positioning promotional products tax, legal, cultural, and financial issues and much more!Marketing Communications for Local Nonprofit Organizations: Targets and Tools is an essential handbook for nonprofit organizations as they struggle against reduced government funding and a rapidly changing environment. Educators and students will also find the book invaluable as a how-to marketing guide based on effective methods and proven strategies.

Small Signal Audio Design (4th edition): Douglas Self Small Signal Audio Design (4th edition)
Douglas Self
R4,195 Discovery Miles 41 950 Ships in 12 - 17 working days

Small Signal Audio Design is a highly practical handbook providing an extensive repertoire of circuits that can be assembled to make almost any type of audio system. This fully revised fourth edition offers wholly new content on internally balanced audio design, electret microphones, emitter-follower stability, microphony in capacitors, and much, much more. This book continues the engaging prose style familiar to readers, as you learn why mercury-filled cables are not a good idea, the pitfalls of plating gold on copper, and what quotes from Star Trek have to do with PCB design. Learn how to: make amplifiers with apparently impossibly low noise design discrete circuitry that can handle enormous signals with vanishingly low distortion transform the performance of low-cost-opamps build active filters with very low noise and distortion, while saving money on expensive capacitors make incredibly accurate volume controls make a huge variety of audio equalisers make magnetic cartridge preamplifiers that have noise so low it is limited by basic physics, by using load synthesis sum, switch, clip, compress, and route audio signals build simple but ultra-low noise power supplies be confident that phase perception is not an issue Including all the crucial theory, but with minimal mathematics, Small Signal Audio Design is the must-have companion for anyone studying, researching, or working in audio engineering and audio electronics.

Customer Satisfaction Measurement for ISO 9000: 2000 (Paperback): Bill Self, Greg Roche Customer Satisfaction Measurement for ISO 9000: 2000 (Paperback)
Bill Self, Greg Roche; Edited by Nigel Hill
R1,730 Discovery Miles 17 300 Ships in 12 - 17 working days

For the first time, the ISO 9000 quality management standard requires that registered companies measure customer satisfaction.

Many customer surveys produce misleading results due to poor questionnaire design, inappropriate data collection methods and invalid statistic analysis.
Customer Satisfaction Measurement for ISO 9000 explains in a clear and simple manner how to conduct a professional customer satisfaction survey that will produce a reliable result - as well as being consistent with the requirements of ISO 9001:2000. Each step of the customer satisfaction measurement process is explained sequentially and each is linked to appropriate clauses in the ISO 9001:2000 statement.
Specifically addresses the new customer satisfaction measurement requirement of ISO 9001: 2000 for the first time.
Concise, clear and easy to read, guiding the reader smoothly through the process of customer satisfaction measurement.
Includes a sample questionnaire design, information on conducting a survey, and analysis of data to help readers compile their own survey of customer satisfaction.

Engaging Families in Higher Education - Lessons Learned and Best Practices (Hardcover): Christine Self, Elizabeth Massengale,... Engaging Families in Higher Education - Lessons Learned and Best Practices (Hardcover)
Christine Self, Elizabeth Massengale, Amy Murphy
R4,127 Discovery Miles 41 270 Ships in 12 - 17 working days

In today's colleges and universities, parents and families are increasingly important as partners to support students in enrolling and navigating the college experience. Tailored to higher education professionals who work with the families of college students, this book provides a solid foundation for establishing or enhancing parent and family initiatives across the institution and how to partner with families to foster student success. The chapter authors, seasoned professionals working in higher education, share best practices and relevant research related to partnering with families and addressing challenges that come with engaging families. Chapters also explore ways to make parent and family programming accessible for first generation families and families from underrepresented groups who may often feel left out of traditional activities, programs, and services. Chapters feature "Voices from the Field" sharing best practices as well as "Tough Talks" breaking down some of the more difficult interactions between families and students and staff. This book is a valuable resource to higher education and student affairs professionals seeking to strengthen their work with families in order to better support student success in college.

Global Literacies and the World Wide Web (Hardcover): Gail E Hawisher, Cynthia L. Selfe Global Literacies and the World Wide Web (Hardcover)
Gail E Hawisher, Cynthia L. Selfe
R4,006 Discovery Miles 40 060 Ships in 12 - 17 working days


The World Wide Web is transforming the way that information is distributed, received and acted upon.
Global Literacies and the World Wide Web provides a critical examination of the new online literacy practices and values, and how these are determined by national, cultural and educational contexts. Hawisher and Selfe have brought together scholars from around the world, including: Mexico, Hungary, Australia, Palau, Cuba, Scotland, Greece, Japan, Africa and the United States. Each represents and examines on-line literacy practices in their specific culture.
Global Literacies and the World Wide Web resists a romanticised and inaccurate vision of global oneness. Instead, this book celebrates the dynamic capacity of these new self defined literacy communities to challenge the global village myth with robust, hybrid redefintions of identity that honour ethnic, cultural, economic, historical, and ideological differences. This is a lively and original challenge to conventional notions of the relationship between literacy and technology.

eBook available with sample pages: PB:041518942X

ISE Vector Mechanics for Engineers: Statics and Dynamics (Paperback, 12th edition): Ferdinand Beer, E Johnston, David Mazurek,... ISE Vector Mechanics for Engineers: Statics and Dynamics (Paperback, 12th edition)
Ferdinand Beer, E Johnston, David Mazurek, Phillip Cornwell, Brian Self
R1,879 Discovery Miles 18 790 Ships in 12 - 17 working days

A primary objective in a first course in mechanics is to help develop a student's ability first to analyze problems in a simple and logical manner, and then to apply basic principles to their solutions. A strong conceptual understanding of these basic mechanics principles is essential for successfully solving mechanics problems. This edition of Vector Mechanics for Engineers will help instructors achieve these goals. Continuing in the spirit of its successful previous editions, this edition provides conceptually accurate and thorough coverage together with a significant refreshment of the exercise sets and online delivery of homework problems to your students. The 12th edition has added one case study per chapter and enhancements throughout the text and in Connect. The hallmark of the Beer-Johnston series has been the problem sets.This edition is no different. Over 650 of the homework problems in the text are new or revised. One of the characteristics of the approach used in this book is that mechanics of particles is clearly separated from the mechanics of rigid bodies. This approach makes it possible to consider simple practical applications at an early stage and to postpone the introduction of the more difficult concepts. Additionally, Connect has over 100 Free-Body Diagram Tool Problems and Process-Oriented Problems. McGraw-Hill Education's Connect, is also available. Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, how they need it, so that class time is more effective. Connect allows the professor to assign homework, quizzes, and tests easily and automatically grades and records the scores of the student's work. Problems are randomized to prevent sharing of answers an may also have a "multi-step solution" which helps move the students' learning along if they experience difficulty.

Public Mental Health Marketing - Developing a Consumer Attitude (Hardcover): Donald Self Public Mental Health Marketing - Developing a Consumer Attitude (Hardcover)
Donald Self
R2,649 Discovery Miles 26 490 Ships in 12 - 17 working days

Here is a diverse compilation of current knowledge in public mental health marketing. A balanced collection of both research and how-to chapters, Public Mental Health Marketing helps practitioners and researchers learn to target specific groups more effectively, increasing their marketing effectiveness to benefit both mental health agencies and the people they serve. It presents a cross section of recent research on the many participants in the mental health system, including clients, donors, internal stakeholders, and the general public. Over a dozen chapters focus on the marketing of local, state, and national mental health agencies and their relationships with their various clienteles. This helpful book contains original research, tutorials, and case studies in areas such as the public as a target market, primary and secondary consumers'views of the system, referral and secondary resource markets, adolescents as a prevention and intervention market, and promotional and evaluative tools. Learn about the principles of marketing as they relate to mental health professionals; the use of fear appeals in public service announcements; building a marketing environment in community mental health settings; an analysis of changes in the marketing of mental health products to government, business, and industry; and strategies to identify and reach adolescents at risk for drug and alcohol abuse. Public Mental Health Marketing also contains abstracts for nearly one hundred recent articles and monographs that are useful to researchers and practitioners of marketing in the mental health field. Public information and public relations officers in local, state, and national mental health agencies, and academic and public policy researchers from both the mental health and marketing disciplines will find the information they need to increase the effectiveness of their work.

Marketing for Health and Wellness Programs (Hardcover): James Busbin, Donald Self Marketing for Health and Wellness Programs (Hardcover)
James Busbin, Donald Self
R3,132 R2,655 Discovery Miles 26 550 Save R477 (15%) Ships in 12 - 17 working days

Learn useful strategies for marketing health and wellness programs. This important new book presents a cross-section of current research and commentary on wellness and prevention issues. The 17 authors--representing 11 different institutions--are some of the most active health care consultants in the academic community. They discuss studies for hospital based programs, workplace programs, and governmental and educational institutions. Important marketing concepts are used to segment the work into several sections. Included are chapters which help to define the actual product lines which should be grouped into wellness and prevention programs, studies that define several important market segments, and chapters on channels of distribution. This timely volume concludes with an analysis of current research efforts and directions for future research.Marketing for Health and Wellness Programs is essential reading for hospital administrators, faculty physicians at teaching hospitals, public health professors, government health service administration employees, corporate managers and personnel administrators, insurance industry managers, independent health and wellness consultants, and staff members of health trade publications.

After Sebald - Essays and Illuminations (Paperback): John Coetzee, Robert Macfarlane, Will Self After Sebald - Essays and Illuminations (Paperback)
John Coetzee, Robert Macfarlane, Will Self; Edited by Jon Cook; Illustrated by Richard Long, …
R502 R410 Discovery Miles 4 100 Save R92 (18%) Ships in 9 - 15 working days
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